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Krishna's 100th Film Alluri Seetarama Raju

May 07, 2007

Krishna in Alluri Seetarama Raju

'Andhra James Bond' Krishna is known for bringing innovation to Telugu cinema. His 100th film Alluri Seetarama Raju, produced under the prestigious and big banner of Padmalaya Pictures, too was the first of its kind. It was the first color film to be made in Cinemascope.

Released on May 01, 1974, the film had a mammoth starcast comprising of Krishna, Gummadi, Prabhakara Reddy, Kantha Rao, Chandramohan, Jaggaiah, Rao Gopala Rao, Allu Ramalingaiah, Tyagaraju, KV Chalam, Vijaya Nirmala, Rajasri, Jayanthi and Manjula, only possible in Krishna's films.

The Eastman color period film, which was both a critical favorite and box-office success, completed 100 days in 19 centres (direct-16, shift-3) and went on to celebrate its silver jubilee run at Sangam A/C, Hyderabad.

First week gross collections of the film at some centres -

#	Centre	First Week Gross Collection
1	Vijayawada	Rs. 68,688
2	Guntur	Rs. 82,656
3	Nellore	Rs. 56,933
4	Vizag	Rs. 79,533
5	Rajahmundry	Rs. 69,338
6	Kakinada	Rs. 73,977
7	Vijayanagaram	Rs. 51,561
8	Eluru	Rs. 44,344
9	Tenali	Rs. 53,981
10	Machilipatnam	Rs. 44,612
11	Bheemavaram	Rs. 49,719
12	Ongole	Rs. 29,112
13	Gudiwada	Rs. 48,178
14	Cheerala	Rs. 26,233
15	Amalapuram	Rs. 39,061
16	Anakapalli	Rs. 31,960
17	Srikakulam	Rs. 29,794
18	Tanuku	Rs. 31,631
19	Palakollu	Rs. 28,030
Grand Total		Rs. 9,39,341

Centres/theatres where the film had a 100-day run -

#	Centre	Theatre
1	Vijayawada	Jaihind Talkies
2	Vizag	Sangeeth A/C
3	Rajahmundry	Jayasri Talkies
4	Kakinada	Satya Gowri Talkies
5	Guntur	Little Krishna (Shift)
6	Tenali	Ramakrishna Talkies
7	Eluru	Venkateswara Talkies
8	Bheemavaram	Swamiji Theatre
9	Machilipatnam	Durga Mahal
10	Gudiwada	Balaji Theatre
11	Tirupathi	Palani Pictures
12	Kadapa	Apsara Theatre
13	Kurnool	Anand A/C
14	Hyderabad	Sangam A/C
15	Secunderabad	Anjali
16	Warangal	Saroja Talkies
17	Khammam	Raghava Mahal
18	Nizamabad	Vijaya
19	Bangalore	Movieland

The following is the text of the press note issued by Krishna on August 08, 1974, the day the film completed 100 days at the box-office.

The technicians -

Cinematography: VSR Swamy
Dialogues: Tripuraneni Maharadhi
Editing: Kotagiri Gopala Rao
Music: Adi Narayana Rao
Director: V. Rama Chandra Rao
Presenter: Krishna
Producer: G. Hanumantha Rao
Nirvahana: G. Adi Seshagiri Rao

Distributors -

Andhra: Tarakarama Films
Ceded: Navabharat Films
Nizam: Sri Tarakarama Films
Mysore: Movieland Movies
Tamil Nadu: Andhra Film Distributors
Karanataka: NYK Combines
North India: Sharada Enterprises