The music of 'Amma Cheppindhi,' starring Suhasini, Sharwanand and Sriya Reddy in lead roles, was launched in a grand manner on Saturday, June 24 at Jayabheri Club, Madhapur, Hyderabad. K. Raghavendra Rao released the audio cassette, while KL Narayana and Shyam Prasad Reddy jointly released the audio CD.

Made under the banner of Just Yellow Media Pvt. Ltd., the film is written-directed by Gangaraju Gunnam, presented by Sai Sindhu and jointly produced by Urmila Gunnam and KR Sai. It has cinematography by Sandeep Gunnam, art by Ravinder R., editing by Mohan-Ramarao and music by MM Keeravani with lyrics by Shiva Shakti Datta, Suddala Ashok Teja, MM Keeravani and Gangaraju Gunnam.

The supporting cast includes Suman, Nagababu, Pavan Malhotra, Tanikella Bharani, LB Sriram, Krishna Bhagawan, Ashokkumar, M. Anil Kumar, Sri Harsha, Deva Darsini, Adarsh, Bharani Shankar, Sivanarayana, Gundu Hanumantha Rao, Niranjan and Shashidhar.